Social Media

Bringing brands to life — one post at a time.
A look at how I craft content that’s visually engaging, brand-aligned, and built to connect — from full campaigns to day-to-day storytelling.

All Sport Health & Fitness

Role: Social Media Manager / Content Creator / Graphic Designer
Platforms: Instagram, Facebook
Timeframe: 2023 – Present

I manage the full social presence for All Sport Health & Fitness — from monthly content calendars and campaign development to post design and platform analytics. I also design visual assets and help shape brand voice across channels.

Engagement is up across the board

Reach increased by 8.2%

Content interactions doubled — up 100%

The account received over 348,000 views, with 71% from organic reach and 29% from ads

Warwick Area Farmworkers Organization

Role: Freelance Digital Creative (2019–2023)
Platform: Instagram (Account Creator & Manager)

I launched and managed the Instagram account for the Warwick Area Migrant Committee, now the Warwick Area Farmworkers Organization. Over several years, I supported a range of community-focused campaigns — from educational initiatives to fundraising pushes — helping grow their digital presence and engage with their audience more meaningfully.

Sun River Health Foundation

Role: AmeriCorps Service Member (2020–2021)
Platform: Instagram (Event Campaign Support)

During my AmeriCorps service, I supported the Sun River Health Foundation’s digital Cornucopia Fundraising Event during the height of the pandemic. I collaborated on campaign planning and content strategy for social media, helping transition the event into a fully digital format while keeping it warm, engaging, and mission-driven.

Want to see more or talk social strategy?

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